Mainio, it’s a name I had heard before but it wasn’t until I attended Circus London Pr’s latest press party that I was reintroduced to the brand. Helping myself to the rails of gorgeous kids clothing, Mainio‘s AW15 collection took my eye. I couldn’t decide which piece was my favourite as I loved them all! I enjoyed the collection for it’s interesting colour palette, laid-back designs and I knew it would be a collection Edith would wear.
Mainio, from Finland, means Superb or Clever in English. They take inspiration from their love of the outdoors, street fashion, and the need for laid-back-fashion. They design instinctively, trusting that what they are liking at the moment others will like too, and they have been right on so far! Designing for children 0-12 years and with some pieces for us mamas too, they use GOTS organic cotton, produce with a SA80000 manufacture in India, and donate 2% of total sales to improving the environment and community within their Indian factory. Sounds pretty good to me!
Edith and I had the chance to try out some pieces from the Spring/Summer 15 collection and we were not disappointed! Check out our photos! Summer collection on sale now!
With their AW15 collection about to hits shops, Mainio takes you on an African adventure, incorporating zebra prints, giraffes, and monkey faces. It’s a collection your little ones will love!
I had the chance to chat with with the Mainio duo, Johanna and Outi, read on to found out more about this amazing brand!
Check them out here:
1. Stella McCartney Mid-Rise Flare // 2. Citizen for Humanity Heirloom Repair Flare // 3. Stella McCartney 70’s Flare // 4. Frame Le High Flare // 5. Edited x Maja Wyn Jean // 6. ASOS Farleigh // 7. Her New Tribe Picture
Flares! I’m so glad they are back. To be honest, I’ve been wearing my vintage ones this whole time and I’m totally ok with it! But it’s nice to see them back as I find them super cool looking on! I’ve been searching for the perfect pair recently, ones that have just the right amount of flare, high-waisted and super comfy! When I was back in my hometown I went and did my routine shop at my favourite store, Staxx, carrying brands like Free People, Citizens for Humanity, Frame, and Wildfox. I came across these amazing pair of light denim Frame flares. I completely fell in love, but they were a bit big and I didn’t want to buy a size up as I was afraid they would stretch. So I walked out of the store without the jeans, but don’t worry I did buy an amazing Free People dress!!!!! But as time went on, I couldn’t stop thinking about those damn Frame jeans.
I finally went back and tried them on again. I stood in front of the mirror forever! Note: I could do this because Edith was passed out in her pram, yay!!!! After boring myself to death starring at the same pair of jeans for ages, I bought them. Moral of the story, I’m so glad I bought them because I love them! And I’m a true believer in Frame denim now. I highly recommend giving Frame Denim a go. They are on the pricey side but I will tell you, it’s worth investing in a nice pair of jeans, the fit and quality is really worth it. So with all this said here are some flares that have caught my eyes!!!!
Oh here is the cute Free People Dress I bought, well one of them. I would have never bought this if I saw it online, but I loved it on me!
Teeth, I’m talking to Edith about her teeth all the time, especially when it comes to brushing her teeth. I’ve tried to make it fun for her so she doesn’t see it as a chore but something to look forward to before bed. We mainly do a lot of eeees and oooohs. Singing will get her to do anything.
Recently I became familiar with Where Do Baby Teeth Go? an educational but fun book about losing your teeth, written by Vilasinee Bunnag and illustrated by Yasmin Doctor. Vilasinee started Mighty Twenty to educate kids about the importance of healthy teeth but in a fun and interesting way.
In 2006, Vilasinee started making milestone pillows for her young friends. They were no ordinary tooth fairy pillows, they came with personalized 20 “tooth tracker cards” for tracking memories and their baby teeth. Part sentimental and educational, these pillows and cards combo became one of the most memorable gifts for kids – they literally grew up with them.
After traveling to places like Indonesia, Africa and the Middle East, she decided to write a book about kids from different parts of the world sharing their stories about losing their teeth. She thought this would be a great way to educate children about teeth hygiene but would also bring communities together from around the world.
Edith and I had a read through Where Do Baby Teeth Go? and we both throughly enjoyed it! I highly recommend checking out this great book. Check out Mighty Twenty’s website here:
They also sell adorable Tooth Fairy Pillows, Teeth Journals, and stickers!!!! It’s a great gift to give to your little one!!!!
Kids clothes = very cool pieces to dress your kids in. When it comes to clothing for your children, it’s not all about how cool they look, it’s also about knowing where the garments are being made and who’s making them. There are a lot of great brands out there that are not organic, which is ok but it’s important for the brand to manufacture responsibly. Are the workers getting a decent wage, is their working environment safe? These are questions we should be asking. As a parent I want to educate myself and my children on buying responsibly. Supporting brands that take great care of our environment and our kids helps change the way we look at fast fashion. This is why I love Lucy & Leo. Everything about this brand is organic and responsible. Rachel Mednick started the brand after she graduated from Drextel University with a degree in Fashion Design and Merchandising. Using scraps left over from her university fashion projects she decided to lake something nice for her cousin Lucy. And as they say the rest is history.
When buying Lucy & Leo, as a parent you can rest assure your child is wearing quality, beautifully made organic garments. And another great thing, it’s made in NY. Not only is she encouraging organic and responsible production, she is supporting her local manufacturers! By combining stylish and modern designs with organic fabrics, Rachel is changing the way society looks at the eco market! You can be eco and stylish at the same time!!!!
Lucy & Leo range includes organic clothing for your little ones ages, 0-5 years, organic baby and mama skincare, toys & accessories and gifts sets!!! Check out Lucy & Leo’s lovely collection here: lucyandleo.com
I had the great pleasure of chatting with Rachel, owner and designer of Lucy and Leo, read on to find out more about her great brand!!!!
It’s summer and that means festivals are in full swing! Planning your festival wardrobe is pretty easy these day; all you need is a bohemian dress, a pair of ripped up jeans shorts, some wellington boots and some flowers in your hair, (oh wait, I read that flowers are so last season and now it’s all about the perfect hat or bandana). But when it comes to your little ones, you have to look a bit harder, festival wear hasn’t been a big thing for kids until recently! I stumbled across Little Moon Clothing the other day and just fell in love with the eccentric fabrics and adorable designs! Designed by Alyssa Zynda, it all started when she fell pregnant and couldn’t find any cute bohemian, festival inspired clothing for her little lady, Luna. Having designed festival wear and accessories for five years already, she starting designing beautiful festival inspired pieces for her daughter. Through instagram she found other mothers looking for festival wear for their little ones as well!
I can’t get enough of the high-waisted bloomers! They are just too adorable! Check out Little Moon’s collection here. It’s too beautiful. I guarantee you will fall in love! Now the whole family is festival ready! Happy festival going!!!!
It’s that time again, it’s time for Bobo Choses new AW 15 collection! Out on 3 August, Bobo Choses takes us on an Unknown Journey through the great outdoors and up the highest mountains. This winter collection reveal secrets of the unknown mountains by bringing us talking horses, funny foxes and crayon-coloured leaves. Bringing back their signature knits, you’ll find bobble hats, cloud tights and of course their great thick knit jumpers! I already have my wish list together! Here’s to an adventurous winter!!!!
AW 15/16 coming soon to a shop near you!!!!!
Edith and I had the pleasure of attending The Mini Edit’s launch party at the Different Art Gallery on Friday! Hosted by Mother’s Meeting, Edith and I were surrounded by the most stylish mamas and little ones in London. Now The Mini Edit is not just another online kids fashion boutique, it’s an online boutique started by Jess King, Selfridges former toys and kids division head. Let’s just say she knows what she is doing, bringing us stylish moms the best fashion out there for our little ones. Brands for you to look forward to: Stella McCartney Kids, Mini Rodini, Akid, Etre Petit, Kenzo, Noe and Zoe and many more brands!
Upon arrival the gallery was full of stylish mamas and their little ones, music brought to us by Fun DMC, ice cream galore,a colouring station and amazing selection of clothing and accessories. Edith about had a melt down because she couldn’t take home a pretty pink princess skirt she found hanging from the rails. I promised her it would be in her wardrobe soon enough. I understand how she feels. Nothing comes between a girl and a pretty skirt!
I’m looking forward to shopping the selection from The Mini Edit! Bringing style to my little one!
Check out their site now, it just launched yesterday!
Here are some photos from the launch.
Yarn Wall Hanging // Natural Indigo Quilt // Buffalo Skull // Eames for Herman Miller Rocker // Vintage Wooden Letters // Redwood Pot Hanger // Mountain Blossom Scarf // Porcelain Dipping Plates
I’m back! Crazy how long I’ve been gone. I was away in the States for quite awhile. My two and a half week family visit turned into six weeks. But I’m not gonna lie, I really enjoyed the time away. When I was visiting friends and family in the States, I started to notice how amazing everyone’s houses were decorated. I actually got a bit jealous to be honest, but not in a bad way. Where I’m from in the States, middle America, you have the best second hand and antique shops around! When I lived in the States, my house too looked like you just walked in to Living Etc magazine. I decorated my whole house for so cheap as I was so good at spotting amazing pieces at antique shops. Here in London, it’a a bit harder. For one, it takes ages to find beautiful pieces for a decent price or you have to get up at the crack of dawn to get yourself on a train to travel outside the city to an auction. Unfortunately, my husband and I don’t own our flat so we are limited to what we can do. But if I had my own place I would go absolutely mental. One day, when I have a place to call my own I will turn it into another Living Etc set!
I took some time out one day and went around to all my favourites shops in my home town. Looking around inspired me to redecorate my bedroom. I wish I could have shipped many beautiful pieces back to London, but I restrained myself and just used the shopping experience as inspiration. Noting things that I liked, I decided to get on Etsy and find similar things that I saw on my shopping excursion! With a million and one things to look at on Etsy, I feel proud of my selection/inspiration for my bedroom. I hope you enjoy my finds!!!!
There’s 3 things that I love more than anything: music, fashion and photography. I can’t go a single day, actually a single hour without music. Music is so ingrained in me that it’s like breathing. I keep up with the latest music through my favourite podcasts; NPR: All Songs Considered, Colette Fr, and Freunde von Freunden. I feel it’s my duty to know about great music out there today and not just be stuck on my favs from the past.
I’ve talked about Denitia and Sene before. This Brooklyn electro pop duo is so good at filling our ears with what I call blissful music. At my house we can’t get enough of their new EP Side Fx.
Take a few minutes out and listen to my favourite song from them right now, Side Fx. It will get you off of your chair and on to your feet, I promise!